MIRINDA
CREATIVES?
Generation Z doesn’t tolerate dishonesty or fake behavior, which made it a real challenge to create something specifically for them. As a brand aiming to connect with its target audience, Mirinda launched a global campaign, and our task was to adapt it and develop creative solutions for our local market.
We paired 4 influencers with 4 creatives we discovered. In addition to the videos, we also created a landing page.
And how did we manage to present Nikola the magician, Jovana who customizes sneakers, Martin who works in horticulture and photography, and Marija who draws portraits and dreams of industrial design—naturally, without overbranding, all within 60 seconds? Take a look in our videos!
Who are
